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Strategy
A broad-based formula for how a business is going to accomplish its mission, what its goals should be, and what plans and policies will be needed to carry out those goals.
STRATEGY AND THE WEB ENVIRONMENT E-Commerce strategy (e-strategy)  The formulation and execution of a vision of how a new or existing company intends to do business electronically.
Strategy Initiation  The initial phase of strategic planning in which the organization examines itself and its environment. Specific outcomes from this phase include: Company analysis and value proposition and value proposition  The benefit that a company’s products or services provide to a company and its customers. - Core competencies - Forecasts - Competitor (industry) analysis Strategy formulation   The development of strategies to exploit opportunities and manage threats in the business environment in light of corporate strengths and weaknesses. Specific activities and outcomes from this phase include: - Business opportunities - Cost-benefit analysis - Risk analysis, assessment, and management - Business plan Strategy implementation   The development of detailed, short-term plans for carrying out the projects agreed on in strategy formulation. Specific activities and outcomes from this phase include:Project planning - Resource allocation- Project management Strategy assessment: The continuous evaluation of progress toward the organization’s strategic goals, resulting in corrective action and, if necessary, strategy reformulation.